Today, the #PradaGroup together with LVMH and Cartier, part of Richemont, announced the creation of the #AuraBlockchain Consortium, supporting the first global blockchain solution dedicated to the luxury industry. The technology offered will provide access to product history and proof of authenticity, addressing the challenges of traceability, responsible sourcing and sustainability. Discover more on https://bit.ly/3v7PhGy and auraluxuryblockchain.com
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